Frequently Asked Questions
Straight answers about how we work, what our services involve and what to expect. Pick a topic below, or message us if your question is not covered.
Working With Us
What does DigiRudra Insights do?
We are a digital agency that builds websites and online stores and then helps them get found and generate enquiries. That covers website and e-commerce development, SEO, social media marketing, Google Ads, Meta Ads and WhatsApp marketing. You can talk to one team about all of it instead of juggling several vendors.
Who do you work with?
Mostly small and growing businesses, local service providers, D2C brands, startups and professionals across India. If you need a clear online presence that brings in real customers, we are a good fit. If you only need a one-off logo or a template swap, we will tell you honestly that there are cheaper options.
Do I need to be in the same city as you?
No. Everything runs remotely by call, WhatsApp, email and shared documents, so your location does not matter. We work with businesses across India.
How does a project start?
You message us or fill in the contact form. We have a short call to understand your business and goals, then send a written proposal with the scope, deliverables and timeline. Work starts only after you agree to it. You can start the conversation on our contact page.
Will I deal with one point of contact?
Yes. You get a single person who knows your project, answers your questions and keeps things moving, with designers, developers and marketers behind them.
Can I hire you for just one service?
Of course. Many clients start with a single service, such as a website or a Google Ads campaign, and add more later once they see results. Nothing has to be bundled.
Website Design
What kind of website do I need?
It depends on what the site has to do. A business website suits most service businesses, a landing page is for one campaign or offer, and a web portal is for logins, dashboards and customer accounts. If you are unsure, tell us your goal and we will recommend the simplest option that works.
Should my website be built on WordPress?
For most business sites, yes. WordPress is flexible, SEO-friendly and easy for you to update yourself, without depending on us for every small change. For online stores we usually suggest Shopify or WooCommerce, and for unusual requirements a custom build.
How long does it take to build a website?
A focused business website usually takes a few weeks from the day we have your content. Larger sites, portals and stores take longer. The honest answer is in your proposal, because it depends on the number of pages, the features and how quickly feedback comes back.
Will my website work well on mobile?
Yes. Most of your visitors will arrive on a phone, so we design for mobile first and test on real screen sizes before launch. Speed matters as much as layout, so we keep pages light.
Do I have to write the content myself?
You know your business best, so we ask for your input, but you do not need to write everything. We can shape your content around what your customers search for and ask. If you already have text, photos or a brochure, we will work from that.
Can I update the website myself after launch?
Yes. We build it so you can change text, images and basic pages without touching code, and we show you how during handover.
Do you build the site with SEO in mind?
From the start. Clean structure, proper headings, fast loading, mobile-friendly layouts and sensible page titles are part of the build, not an add-on. For ongoing growth in search, see our SEO services.
E-commerce
Shopify, WooCommerce or a custom store: which should I choose?
Shopify is quick to launch and simple to run. WooCommerce gives you more control and works well if you already have a WordPress site. A custom store makes sense when your catalogue, pricing or workflow does not fit a standard platform. We compare them against your products and budget before you commit. Read more about Shopify, WooCommerce and custom e-commerce.
Can you add Indian payment gateways and shipping?
Yes. We connect the payment gateways and courier services commonly used in India, including UPI and cash on delivery where the platform supports them. Tell us what you already use and we will set up around it.
Can you move my existing store to a new platform?
Yes. We can migrate products, categories, customers and orders, and set up redirects so you do not lose your search rankings or existing links.
Will my store be ready to sell after launch?
Before launch we test the full journey: browsing, cart, checkout, payment and order emails. After launch we stay available for fixes and questions while you place the first real orders.
Can you help me get customers to the store?
That is the natural next step. A store without traffic does not sell, so we can pair it with SEO, Google Ads, Meta Ads or WhatsApp marketing, depending on your products and audience.
SEO
How long does SEO take to work?
SEO is a steady build, not a switch. Small improvements can show within a few months, but meaningful growth in rankings and enquiries usually takes longer and depends on your competition and starting point. We track progress month by month so you can see what is moving.
Can you guarantee a first-page ranking?
No honest agency can. Search engines make the final call, and anyone promising a guaranteed position is either guessing or using shortcuts that can hurt your site. What we promise is careful work, a clear plan and transparent reporting.
What is included in your SEO service?
We start with an audit of your site and competitors, then work on keyword research, on-page optimisation, technical fixes, content and local SEO where it matters. The full breakdown is on our SEO services page.
Do you do local SEO for businesses that serve one city?
Yes. If customers find you by searching near them, we work on your Google Business Profile, local listings, reviews and location-focused pages.
Will I see reports on what you have done?
Yes. You receive plain-language reports covering the work completed, traffic, rankings and enquiries, so you always know what your money is doing.
Social Media & Paid Ads
What does social media marketing include?
Strategy, content planning, posts and Reels, community management and monthly reporting across the platforms that suit your audience, such as Instagram, Facebook, LinkedIn and YouTube. See social media marketing for details.
Which is better for my business, Google Ads or Meta Ads?
They do different jobs. Google Ads catches people already searching for what you sell, so it suits businesses with clear demand. Meta Ads puts you in front of people who fit your audience before they search, which suits brands, offers and local discovery. Many businesses use both. We recommend based on your goals.
Who pays for the ad spend?
Ad spend is separate from our management fee and is paid directly to Google or Meta from your own ad account. We never hold your ad budget, and you can see every rupee spent.
Who owns the ad accounts and the data?
You do. Your ad accounts, pages, pixels and analytics belong to your business. If we ever stop working together, you keep everything.
How do you measure whether ads are working?
We set up proper conversion tracking before spending anything, so we measure calls, form fills, WhatsApp clicks and sales, not just clicks and likes. You get regular reports with the numbers that matter.
How much should I spend on ads?
It depends on your market, your offer and your goals. We help you set a sensible starting budget, test carefully, and scale only what works instead of spending big on guesses.
WhatsApp Marketing
What is the WhatsApp Business API?
It is the official way for businesses to use WhatsApp at scale. It lets you send approved message templates, run broadcast campaigns, set up chatbots and connect conversations to your CRM, with several team members replying from one place. Our WhatsApp marketing page explains the setup.
Will you send messages to people who have not agreed to receive them?
No. We work with opt-in contacts only and use templates approved by WhatsApp. Spamming damages your number and your reputation, so we do not do it.
Can I use my current WhatsApp number?
Often yes, but a number connected to the Business API cannot be used in the normal WhatsApp app at the same time. We explain the options before setup so you can choose without surprises.
Are there extra charges from WhatsApp itself?
Meta charges for certain types of business conversations under its own pricing, which changes from time to time. We explain how it applies to your plan before you start, so you can budget with confidence.
Can WhatsApp be connected to my website and ads?
Yes. We can add click-to-WhatsApp buttons on your site, use click-to-WhatsApp ads on Meta, and connect enquiries to your CRM so that no lead gets lost.
Payments, Ownership & Support
What happens to my website and content once the project is complete?
Ownership of the finished work passes to you on full payment. The full terms are written in our Terms & Conditions.
How do payments work?
Each proposal sets out the payment schedule before any work begins, so there are no surprises. Ask us if you need a milestone-based arrangement and we will see what works.
What if I want changes during the project?
Reasonable revisions within the agreed scope are part of the process. If a change adds significant new work, we tell you first and agree it with you before going ahead.
Do you offer support after launch?
Yes. We stay available for fixes and questions after launch, and we can set up ongoing maintenance or marketing support if you want it.
How do you handle my business information?
We only use what you share to deliver the work, and we do not sell it. Our Privacy Policy explains exactly what we collect and why.
Still Have a Question?
Ask us on WhatsApp or request a quote. We reply personally, with a practical answer and no pressure.